Researchers with the US Intelligence Advanced Research Projects Activity  want to build a repository of metaphors. You read that right. Not just American/English metaphors mind you but those of Iranian Farsi, Mexican Spanish and Russian speakers.
Why metaphors? “Metaphors have been known since Aristotle as poetic or rhetorical devices that are unique, creative instances of language artistry (for example: The world is a stage; Time is money). Over the last 30 years, metaphors have been shown to be pervasive in everyday language and to reveal how people in a culture define and understand the world around them,” IARPA says. . . .
In the end the program should produce a methodology, tools and techniques together with a prototype system that will identify metaphors that provide insight into cultural beliefs. It should also help build structured framework that organizes the metaphors associated with the various dimensions of an analytic problem and build a metaphor repository where all metaphors and related information are captured for future reference and access, IARPA stated.
Wait a minute, wait a minute. “TIME IS MONEY” is NOT A METAPHOR!!! @#&^!! government! Can’t get anything right!
But wait — the entire Internet thinks “Time is money” is an example of a metaphor. In fact, it’s the Internet’s favorite example of a metaphor. I maintain it is something else, for which the term is lost in ancient books of the subtle art of rhetoric.
I didn’t find it there. Can anybody help?